THE CONCEPT OF HEART ERLYANIE SUSKES SELLING, WAKE B ERL COSMETICS

Erlyanie owner b erl cosmetics

Existence of B ERL Cosmetics is currently the record length of the struggle of Erlyanie who started businesses from scratch to sell online for a variety of products such as cosmetics, herb, pot, to underwear.

B ERL Cosmetics launch in December 2017, has spread throughout Indonesia. In fact, within a year, sales of Cosmetics have almost ERL B touching a million piece.

According to Erlyanie, the concept of selling used B ERL Cosmetics is via direct sales through distributors, agents and resellers. "At present, a total of 7,165 reaches its third member member. To become a distributor now totaling reached 215, they must buy 10 thousand piece products. While the agents and resellers product 500 piece 5 piece products, "said the 31-year-old Muslim businessman.

He chose a cosmetic business, because that category to its repeat orders. In addition, he has had a number of mass capital group Blackberry Messanger (BBM) very much. "I do have BBM Group 7, each of which consists of 2,000 people for running a business online as a side," the story of Erly reason decides cosmetic business independently.

The target market is shot B ERL Cosmetics is a class A, B, and C, both young women or young mothers, with the price of the product in the range of Usd 85 thousand to Rp 350 thousand. As for the range of products that are currently owned B ERL Cosmetics face care package B ERL Intense Lightening Series Advanced Lip, Beauty Treatment, Beauty Matte Lip Cream, Make-up Remover The Make-up Eraser, and most later Fine & Fairness Cream.

"All of our products are already certified BPOM and safe for pregnant women and nursing mothers," he said.

Interestingly, in developing its business, alumnus D3 Bina Sarana Informatics (BSI) that brings the concept of business without usury. It means that there is no bank loan and mutual benefit, including to the consumer or retailer partners. B any Cosmetics to put forward strategies ERL Heart Selling.

"The one that became the Heart of the strategy of Selling philosophy is in promoting product B ERL Cosmetics, vending partners are prohibited from performing a black campaign to competitors. Instead, it offers product because is based on the intention to help prospective consumers in fulfilling his needs. Including, the mutual support between the member of the family, without feeling as if they compete with one another, "said Erly in the sidelines of the launch of its newest product, the Fine Fairness Cream & in Audiorium BPPT, Central Jakarta, on Sunday (26/8).

Mindful of the partners of the seller is the cutting edge while the key to success of the company, B ERL Cosmetics deploying loyalty program as a form of appreciation to distributors, agents or resellers. The program, titled "B ERL Awards 2018" attended by 1,000 participants. They are members of B ERL Cosmetics, selebgram, blogger, community, college students, and the media.

B ERL Cosmetics rewards for partners who are able to print the most sales with ' reward Prize Plus Dubai or trip to Europe with their pocket money, a trip to Singapore with their pocket money, and a trip to Bali with their pocket money. "We also appreciate those who managed to become best sellers, terkompak, and terkreatif," close Erlyanie.